About Meme Licensing

WE ARE
ARTNERRA.

Meme Licensing is a platform built by Artnerra, a German based intellectual property agency that has been working with meme creators for the past four years on IP protection and meme monetisation.

We saw a gap: brands wanted to use memes legally. Creators wanted to be compensated fairly. There was no infrastructure connecting the two.

We built it. Catalog assets are contractually cleared with creators before listing. Every license is documented. Creators are paid per use. We are the licensing layer for internet culture

4+

Years in Meme IP

$1.6M+

Facilitated in Meme IP

DE

Made in Germany

How It Works

Licensing infrastructure for
internet culture.

We license memes. We collect royalties. We pay the creators.

For Meme Creators

Right now, brands are making money off memes they didn’t make and don’t give credit to the original creators behind these memes.

We treat Memes as Intellectual Property and help creators set up legal protection against anyone trying to profit off their work without a license.

Every time a brand wants to use your meme commercially, you get paid a royalty.

For Brands & Agencies

Using a meme without a license in a paid campaign leaves you exposed to copyright claims, takedowns, and potentially high settlement costs.

We give you access to a library of memes that are already cleared for commercial use. We handle the licensing, the creator payments, and the legal paperwork.

Every license comes with defined legal coverage within its purchased scope, including our limited Customer Legal Guarantee as set out in our GTC. Stay within the licensed scope and you operate with documented coverage.

What You Get

ONE PLATFORM FOR LEGAL MEME LICENSING.

Meme Creators

Your Work. Your Rights. Your Revenue.

Where applicable, your copyright is formally registered.We maintain licensing documentation for each catalog asset

Signed IP Agreement

A formal contract governs ownership, royalty structure, and usage rights. Your name is behind every license issued.

Usage Monitoring

We scan social platforms and ad networks to detect unauthorised commercial use. When unauthorized commercial use is found, Artnerra can support creators, with their consent, through takedowns, enforcement, or litigation pathways if they choose to pursue them.

Royalties per License

Each time a brand licenses your meme, you receive a royalty. Paid out transparently, on a per-license basis.

Brands & Agencies

Legal Memes. Real Impact.
Cleared Coverage

Documented Licensing

Every license includes a certificate that specifies the meme, platform, duration, and scope. Clear coverage before the campaign goes live.

Cleared for Paid Campaigns

Organic and paid ad licenses are available. License in hand before you post on Meta, TikTok, and beyond.

Agency & Enterprise Access

Multi-brand frameworks for agencies. Custom agreements for enterprise clients covering broader rights and cross-subsidiary access.

Backed by Rights Holders

Catalog assets are licensed through written agreements with the original creator or rights holder.

The original pink knitted hat, 2025

Our Background

Built inside meme IP before building the platform.

Before Meme Licensing, Artnerra worked directly with meme creators and rights holders on monetisation, transactions, IP strategy, licensing deals, and commercial partnerships across meme related digital and physical art.

In 2025, Artnerra helped facilitate the sale of the original pink knitted hat behind Dogwifhat for $800,000, one of the clearest signals that meme IP can carry real commercial value beyond the screen.

That was not an isolated case. Across 30+ meme creators, Artnerra has helped broker more than $1.6 million in meme related art and IP transactions, while also supporting broader licensing and merchandising opportunities, including plush and toy collaborations, as well as takedowns, registrations, filings, and litigation related support where needed.

A Word from the Founders

The People Behind It.

Paul Jung

Co-Founder & CEO

“Memes are not free content. They are someone’s creative work. We are here to make sure creators and brands can work together properly.”

Luca Mundi

Co-Founder & COO

“Memes are not just jokes. They are the most efficient form of communication humanity has ever produced, and they deserve the same legal protection as any other creative work.”

Get in Touch.

Questions from creators, brands, or agencies? We’d love to hear from you.

WE ARE ARTNERRA.

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